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Colouring

the Sky

Creating an outstanding dining destination brand

Studio DMB was instrumental in crafting a compelling visual identity for Vana Nava Sky that transformed it into a distinctive dining and bar destination brand. Our approach went beyond conventional design, focusing on integrating brand elements, spatial aesthetics, and customer experience to establish a cohesive identity that resonated with Vana Nava Sky’s elevated concept. Situated atop the Holiday Inn Vana Nava Hua Hin, the venue offers more than panoramic views—it has become synonymous with sophisticated leisure and upscale dining, largely due to Studio DMB’s vision.

Converting an outlet into a destination

Through a meticulously crafted visual identity, Studio DMB elevated Vana Nava Sky from just a rooftop outlet to a branded dining and bar destination. By harmonizing the physical space with the brand’s visual language and ensuring consistency across every guest touchpoint, we helped create a strong, recognizable identity that stands out in the competitive hospitality market. Today, Vana Nava Sky is not just a place to enjoy a drink or a meal—it’s a memorable brand experience synonymous with elegance, thrill, and breathtaking views.

Key Elements

Concept-Driven Visual Identity

We began by understanding the essence of what Vana Nava Sky represents—an aspirational destination that blends luxury, nature, and thrill. The team crafted a visual identity that reflects these core themes by incorporating fluid shapes, sleek lines, and a color palette inspired by the sky and sea. This identity was then translated into the logo, signage, and digital assets, creating a strong brand presence that mirrors the grandeur of the venue.

Logo and Iconography

DMB designed a dynamic logo iconography that captures the essence of Vana Nava Sky’s brand identity. Featuring stylized elements that evoke both fluidity and elevation. It symbolizes the venue’s airy, sky-high ambiance. The use of flowing dynamic lines and colours further reinforced the venue’s identity as a modern yet elegant destination. This visual language was carried through to all branded materials, from menus to online platforms, ensuring consistency across touchpoints.

Visual Storytelling Through Lighting and Color

Lighting and color were essential tools used to narrate the brand story of Vana Nava Sky. During the day, the space is designed to feel airy and inviting, with light tones that blend seamlessly with the sky and sea. In contrast, evening lighting transitions the space into a vibrant and dynamic atmosphere using blues, purples, and soft gold hues that create a sense of exclusivity and intimacy. This intentional shift in ambiance reinforces the brand’s appeal as a destination that offers diverse experiences depending on the time of day and it was used in collateral and on the website.